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Emirates NBD’s Pepper learns Arabic
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Emirates NBD’s Pepper learns Arabic

by Insight World EditorAugust 30, 2017

Emirates NBD’s Pepper has now learnt to speak Arabic! The artificial intelligence (AI) powered humanoid robot, brought to the UAE by Emirates NBD last year, has been widely popular due to his novel proposition and charming personality, and will now also cater to the bank’s Arabic-speaking customers.

Adding a fun element to the banking experience, the bilingual Pepper will continue to interact with customers at the bank’s Jumeirah Emirates Towers and Dubai Mall branches and provide assistance with issuing branch queueing tokens, presenting information about products and services in an engaging manner and obtaining customer feedback through a happiness meter.

“Pepper has been extremely popular with customers and well received at our branches and promotional events,” said Suvo Sarkar, Senior Executive Vice President & Group Head – Retail Banking & Wealth Management, Emirates NBD. “As a bank that has been at the forefront of digitisation and in bringing innovations to the region, we are pleased to offer our customers the opportunity to interact with Pepper in the language of their choice. Pepper brings in a modern and contemporary aspect to banking, complementing our multi-channel yet personalised banking proposition.”

Pepper made his first appearance in 2016 at Emirates NBD’s futuristic banking space in the Jumeirah Emirates Towers branch. The bank also recently announced a planned investment of AED 1 billion over the next three years to carry out a digital transformation program.

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