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August 23, 2017

Nielsen: Global Consumer Confidence Increases As Optimism Continues To Rise in Many Markets

Global consumer confidence showed signs of continued improvement in the second quarter of 2017, with an index score of 104, which was up three points from quarter four 2016.

Confidence scores were highest in Asian markets, with six of the top 10 index scores hailing from Asia Pacific. Confidence was also high in most measured markets in Europe and Latin America, as many posted confidence gains. Despite a four-point decline from quarter four of 2016, North America posted a score of 117, and remained the highest region globally.

Established in 2005, the Nielsen Consumer Confidence Index is fielded quarterly in 63 countries to measure the perceptions of local job [...]

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August 16, 2017

IPSOS: Global Consumer Confidence is at Seven-Year High

Global Primary Index Hits Record-High Level of 48.9 in August 2017

With a score of 48.9, the global consumer confidence Primary Index is at its highest since Ipsos started tracking it in 2010. The global Primary Index reflects attitudes of consumers in 24 countries on the current and future state of local economies, personal finance situation, savings, and confidence to make large investments, as measured monthly by Ipsos Public Affairs.

Globally, the Primary Index shows gains of 0.7 points over three months, 1.9 points over 12 months, and 4.2 points over five years.

The Primary Index is up by 1.5 points or more over a three-month period in six countries. Largest [...]

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March 22, 2017

Smart MEP and IOT

“Smart homes and other connected products won’t just be aimed at home life. They’ll also have a major impact on business. And just like any company that blissfully ignored the Internet at the turn of the century, the ones that dismiss the Internet of Things risk getting left behind.” 

This being said, Gulf Learning aims to further propagate the usage of the available as well as upcoming technology in the Middle East through The Smart MEP Summit scheduled to be held on 2nd and 3rd May 2017, in Doha, State of Qatar. This summit brings into focus how the internet is changing the way in which buildings are constructed. With Internet of Things (IoT) being [...]

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March 12, 2017

10 tips to win online customers

Written by Emanuela Lertora

To date, the online marketplace has been dominated by relatively cheap and easy to deliver items such as books, music, electronics, accessories and apparels, but recent trends show consumers are willing to buy new product categories online. This pattern is encouraging, and it opens up a space for brands and product categories that haven’t entered yet the digital shopping channel.

The shift in the market has been triggered by the consumers’ preference of streaming books and music instead of buying them, and by the introduction of new shipping and delivering options in the market, that make it easy and more common to buy products [...]

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March 1, 2017

Travel and Entertainment Categories Lead the Way in Online Shopping in the UAE

In a recent online survey conducted by Nielsen, nine out of 10 UAE respondents say they have ever shopped online, and travel and entertainment categories seem to dominate this space. Two thirds of UAE respondents stated that they have purchased travel products or services online (67%) while 40% said they have bought event tickets online, which are higher than the Africa/Middle East regional average (41% and 24% respectively). Many in the UAE have also ranked fashion (40%), and IT/mobile items (38%) as the most sought after items through e-stores.

Consumables, on the other hand, still have some way to go before consumers are comfortable buying these items online. These include [...]

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February 28, 2017

Dubai Chamber briefing highlights growth prospects for UAE food and beverage sector

The Dubai Chamber of Commerce and Industry hosted the Gulfood Breakfast Briefing at its premises on Monday, which was attended by 250 delegates from 36 countries, as well as several ambassadors and representatives from Dubai’s business community.

The event, which was organised on the sidelines of Gulfood 2017, focused on new trends and grow opportunities within the UAE’s fast-growing food and beverage sector, and specific areas within the market that offer the most potential for foreign investment and trade.

During his welcome speech, Mr. Atiq Juma Nasib, Senior Vice President of Commercial Services at Dubai Chamber, outlined various advantages that Dubai provides food [...]

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February 22, 2017

Dubai Media City and Dubai Press Club unveil the digital version of the fifth Arab Media Outlook report

The Dubai Press Club (DPC) and the Dubai Media City (DMC) announced the launch of the digital version of the “Arab Media Outlook” report: Youth.. Content.. Digital Media. This step is in line with Dubai’s ongoing efforts to transform into a smart city, regionally and globally. It is also a part of the DPC’s ongoing efforts to expand the report’s reach to a larger audience.

The digital version of the report in Arabic or English can be downloaded from the following links:

DPC in cooperation with DMC had launched the executive summary of the [...]

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January 29, 2017

Cloud Adoption is Going Mainstream, Yet Only Few Organizations are Maximizing Value

Cisco released the findings of a global study indicating that while cloud adoption continues to accelerate, few organizations are maximizing the value that cloud can offer. According to the study, nearly 68 percent of organizations are using cloud to help drive business outcomes, a 61 percent increase from last year’s study. The increased cloud adoption is being fueled by cloud-native applications, including security and the Internet of Things (IoT) cloud-based solutions.

However, most organizations (69 percent) do not have mature* cloud strategies and only 3 percent have optimized cloud strategies generating superior business outcomes.

On average, the most “cloud [...]

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